Editors' Picks
  • Why Sex Sells More Than Ever – JANUARY 6, 2012POSTED IN: MARKETING ARTICLES Valentine’s Day marks the busy season for companies that make “pleasure products” and other adult merchandise — a $2 billion industry that’s moving out of the shadows and into your local shopping mall. Meet the savvy entrepreneurs, many of them women, who are cashing in on America’s naughty side. America‘s sex toy retailers are proving there’s more than one way to stimulate the economy. For decades, the U.S. sex toy market, which, excluding the pornography industry, accounts for up to $2 billion in total adult industry sales every...

    Why Sex Sells More Than Ever

    Posted on February 22, 2012 | No Comments
    Why Sex Sells More Than Ever – JANUARY 6, 2012POSTED IN: MARKETING ARTICLES Valentine’s Day marks the busy season for companies that make “pleasure products” and other adult merchandise — a $2 billion industry that’s moving out of the shadows and into your local shopping mall. Meet the savvy entrepreneurs, many of them women, who are cashing in on America’s naughty side. America‘s sex toy retailers are proving there’s more than one way to stimulate the economy. For decades, the U.S. sex toy market, which, excluding the pornography industry, accounts for up to $2 billion in total adult industry sales every...

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  • Traffic acquisition has always had a prominent spot on yearly goals and product roadmaps. But how about conversion optimization? Not quite there yet, despite all the talk about ROI positive initiatives. Traffic is undoubtedly the first step, but conversions are where the money and long term value reside. Conversion optimization has been predicted as one of the top SEO strategies for 2011.

    6 Steps To Higher Converting Traffic From Shopping Search Engines

    Posted on January 28, 2012 | 1 Comment
    Traffic acquisition has always had a prominent spot on yearly goals and product roadmaps. But how about conversion optimization? Not quite there yet, despite all the talk about ROI positive initiatives. Traffic is undoubtedly the first step, but conversions are where the money and long term value reside. Conversion optimization has been predicted as one of the top SEO strategies for 2011.

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  • Yesterday's installment, "Google Conversion Optimizer: Best-Kept Secret in PPC?," generated more interest and response than anything I've ever written. Seems the promise of simplifying the time-consuming, complicated chore of regulating keyword bids is especially appealing to many of you.

    Google Conversion Optimizer: The Best-Kept Secret in PPC? Part II

    Posted on January 27, 2012 | No Comments
    Yesterday's installment, "Google Conversion Optimizer: Best-Kept Secret in PPC?," generated more interest and response than anything I've ever written. Seems the promise of simplifying the time-consuming, complicated chore of regulating keyword bids is especially appealing to many of you.

    Continue Reading...